Uniform business runs into a spot of wrinkles in Bengaluru | Bengaluru News – Times of India
Picture for representational purpose only.
BENGALURU: Sellers of school uniforms normally see brisk sales in May and June, but they have done little business this time as there’s no clarity when schools will reopen. Parents have put off purchases and are waiting for an indication from the state government and schools. Many sellers have ready stocks, but no one is coming to pick them up.
“We have been in this business for 60 years, but have never seen such a crisis before. There is no confirmation on school reopening dates, so parents naturally don’t want to buy uniforms in advance,” said Shekhar AV of Vittal Dresses. “If schools reopen only towards the end of the year, parents might not spend on new outfits unless it’s absolutely necessary.”
Many uniform makers took orders from schools at the start of the year. “We had accepted orders by February. Usually, parents start collecting uniforms for their children in April before going on vacation. This time, the distribution could not take place as lockdown came into effect. We are now waiting with our stocks,” said Pavan Jaswani, owner of Deena Uniform.
There’s an addition to school outfits this time: masks. “One of my clients has asked us to provide masks as well,” said Pradeep Chowhan of Chowhan and Sons.
The industry hopes that business will recover once the government announces reopening dates. “But we hear that parents don’t want to send kids to school till a vaccine is available. We will have to wait and see,” said Tanuj Bhandari, managing partner, DAC’s Inc.
Some firms are catering to new requirements.Schoolay.com has launched a range of protective products as part of the uniform. “They include masks, cap shields and reusable suits; they are being well-received. As our vision is to make uniform purchases go online, we were able to use this opportunity and grow,” said co-founder Kiran Hiriyanna.